9. Maximum amount for charging via a mobile bill/account

The maximum amount limits applicable for Premium Rated Services being charged via the mobile bill / account are subject to the rules in the Danish Payment law, section 5, No. 17.(Betalingsloven, Law # 652 of June8 2017). The limits are as follows: 

  • Maximum 50 € per transaction and
  • Maximum 300 € per calendar month per End User (End User definition: 1 subscriber is 1 SIM card / phone number).

Mobile Operators and 4T have chosen for some specific service types and/or End Users to set limits that are below the limits defined in the Payment law.
This is primarily due to a desire for increased consumer safety.

Mobile Operators and 4T enforce the overall restriction on a total consumption of 300 € = 2,220 DKK per calendar month per End User.
All other amount limits must be enforced by the Service Provider.

The following maximum amounts indicate the maximum which may be charged on a mobile bill/account for a service offered via an Application Code:

General services Maximum amounts
Services with one time payment 370 DKK per transaction (*)
Services with ongoing payment (subscriptions) 370 DKK per month per service
TV / Radio Polls 12 DKK per transaction
Donations where the receiving organization is a member of ISOBRO 370 DKK per transaction
Donations where the receiving organization is not a member of ISOBRO 200 DKK per calendar month per service

*In connection with a charitable lottery, other maximum amounts may apply for Nonprofit Collections, cf. the section below under competitions and games

 

Services directed at children and young people (under 18):

Maximum amounts
Total purchase value per service 250 DKK per calendar month
General services with one time payment 30 DKK per transaction
Services with ongoing payment (subscriptions) Not allowed
Payment for online gambling, lottery etc. Not allowed
Services aimed at children and young people are services that, in their basic form, content, appearance, marketing/advertising and choice of marketing channels predominantly are aimed at children and young people under 18 years of age.
Usage of age filter or text like “Must have adult permission before entering this site” etc. does not exempt a Service Provider from applying the amount restrictions applicable for children and young people.

 

Pricing of generic digital SMS services (P02 and P07) is based on the following:

  • Can the customer test a service prior to purchase
  • Is it a subscription service or a one-time purchase
Subscription service with charging every week.
max price per charging
Subscription service with charging every month.
max price per charging
One time servicemax charge
The customer cannot test the service prior to purchase 25 DKK
no start up fee allowed
50 DKK
no start up fee allowed
75 DKK
no start up fee allowed
The customer can test the service prior to purchase (*) 75 DKK
no start up fee allowed
300 DKK
no start up fee allowed
370 DKK
no start up fee allowed

(*) The content provider must be able to document that the customer has tested content. Documentation requirements: Mobile handset type insofar as a handset is used, Customer’s IP address during test, which service the customer has tested, time and duration of customer’s test.

Testing of services before purchase:
The content provider decides whether it should be possible to test the service.
If this is offered, then it should go as follows:

  • Step 1 – registration without payment
  • Step 2 – after testing the content (the duration of testing is decided by the content provider) an SMS must be sent the customer with the following text:
    “You have now for free tried SERVICE NAME for zz days. If you want to continue using the service, it costs yy KR. pr. week / month, which is charged via the mobile bill. Click here to order (www.contentprovider.com). MVH content provider, name, email. tel. ”
    www.contentprovider.com is replaced with the relevant registration / landing page.
    The Danish text version which should be used, can be found in chapter 15. 

Competitions and games:
The following summary is based on the provisions of the “Game Act, Law No 119 of January 22nd 2016.
There may be specific questions that the list does not answer, and it is recommended that, as a Service Provider, you contact the Gaming Authority (spillemyndigheden@skat.dk).
Many types of games and competitions require a gaming license and the rules for this can be found on the website www.spillemyndigheden.dk under ‘Online casinos’. Service Providers who offer charity collections to which a competition is linked must have a special license for non-profit lotteries, see further on this website.
Please note that it is not allowed for children and young people under the age of 18 to take part in games and competitions that require gaming license.

Service Type Service characteristics Gambling licence  required?***) Offer medium Maximum amount
per telephone number
Competitions and games*) A. 1. Price for taking part greater than cost of sending2. Winnings distributed3. Contains an element of chance Yes Regardless of medium DKK 370 per service per 24-hour period DKK 50 per transaction
Guessing competitions*) B 1. Price for taking part a maximum of DKK 52. Winnings distributed3. Guessing competitions with a combination of chance and skill No Radio and TV DKK 5 per service per 24-hour period
Guessing competitions*) C 1. Very low price for taking part (DKK 1–2); must only cover cost of sending2. Winnings distributed3. Guessing competitions with a combination of chance and skill No Printed media and Internet Very low price for taking part (DKK 1-2); must only cover cost of sending (the Danish Gambling Authority can be contacted for guidance)
Competitions and games*) D 1. Price for taking part greater than cost of sending2. Winnings distributed3. No element of chance, i.e. pure skill No Regardless of
medium
DKK 370 per service per 24-hour period DKK 50 per transaction
Competitions and games*) E 1. Price for taking part greater than cost of sending2. No possibility of winnings3. Contains an element of chance No Regardless of
medium
DKK 370 per service per 24-hour periodDKK 50 per transaction
Charitable lottery**) 1. Price for taking part greater than cost of sending2. Winnings distributed3. Pure chance (lottery) See **) Regardless of medium DKK 370 per transaction

 

*) Under the terms of the Danish Gaming Act, Act No. 848 of 1 July 2010, which came into force on 1 January 2012.

**) Providers must have permission from the Danish Gambling Authority/the Danish Customs and Tax Administration (Skat) to run a charitable lottery in accordance with the special regulations governing the latter. Once such permission has been given, an End User may participate several times at a price of up to DKK 370 per transaction both in a charitable lottery and a Nonprofit Collection within the same period of time.

***) Under the terms of the Danish Gaming Act, Content Providers which wish to be granted a gambling licence must apply for this to the Danish Gambling Authority/the Danish Customs and Tax Administration.

Children and young people (under 18) may only take part in guessing competitions without a gambling licence via radio, TV, printed media or the Internet, and where a gambling licence is not necessary.